A good website search strategy can lead to increased engagement and conversions, as well as enhanced search engine rankings. Learn how to create a strong search strategy and the benefits it can bring to your business.

User experience, or UX, refers to how easy and enjoyable it is for users to interact with and navigate a website. A good user experience can lead to increased engagement and conversions, while a poor user experience can lead to frustrated users and a higher bounce rate. Here are a few key reasons why your business needs a UX strategy.

Merger and acquisition (M&A) companies play a crucial role in the business world, helping businesses grow and succeed through acquisitions and partnerships. In today's digital age, it's important for M&A companies to have a strong online presence and a well-defined digital acquisition strategy. One key aspect of this strategy is helping the businesses in their portfolio grow and succeed. Here's how Seven-Nine Group, a consulting agency with over 40+ years of experience in retail, ecommerce, and business leadership, can help M&A companies grow the businesses in their portfolio.

In today's digital age, having a strong online presence is crucial for businesses of all sizes. One key aspect of building and maintaining an online presence is search engine optimization (SEO). SEO is the process of optimizing your website and its content to improve its ranking in search engine results pages (SERPs) for specific keywords and phrases. By improving your SEO, you can increase the visibility and credibility of your website, and drive more qualified traffic to your business.

Social media is a powerful marketing tool for businesses, but it's important to have a clear and effective strategy to stand out and achieve your marketing goals. In this blog post, we'll cover steps such as defining your goals and target audience, identifying the right social media platforms, developing a content strategy, and using paid advertising to drive results. Seven-Nine Group is a business consulting agency with over 40+ years of experience in retail, ecommerce, and business leadership. We can help you develop a social media marketing strategy that is tailored to your business and audience, and drive results. Contact us today to learn more.

In today's competitive ecommerce landscape, providing a positive customer experience can be the difference between a one-time sale and a long-term customer. Customer experience refers to the overall feelings and perceptions that customers have when interacting with your brand, and includes elements such as website design and navigation, product presentation, customer service, and delivery and returns. By focusing on customer experience, you can improve customer satisfaction, build brand loyalty, and ultimately drive sales.

In today's digital age, having a strong online presence is essential for businesses of all sizes. Your online presence includes not only your website, but also your social media profiles, online reviews and ratings, and any other online assets that represent your brand and help attract customers. Having a strong online presence can have a significant impact on your business, with studies showing that businesses with a strong online presence see increased conversion rates and sales. Seven-Nine Group is a business consulting agency with over 40+ years of experience in retail, ecommerce, and business leadership. We can help you build and optimize your online presence, as well as develop a digital marketing and customer service strategy to help your business succeed online.

Digital merchandising refers to the use of digital channels and technologies to promote and sell products or services online, and it plays a crucial role in driving traffic and sales, as well as building brand awareness and loyalty. According to a study by the ecommerce platform BigCommerce, businesses that prioritize digital merchandising saw an average conversion rate increase of 30%. Another study by the digital marketing agency Merkle found that businesses with a strong digital merchandising strategy saw an average conversion rate increase of 58%. These numbers demonstrate the significant impact that digital merchandising can have on a business's bottom line.

Migrating to a new ecommerce platform can be a daunting task, but it is often a necessary step for businesses looking to improve their online presence and stay competitive in the digital marketplace. Whether your current platform is no longer meeting your needs, is no longer supported or updated, or you simply want to improve the customer experience, a platform migration may be in order. In this blog post, we'll take a look at some of the situations when it may be time to consider a migration, and we'll explore some of the most popular ecommerce platforms on the market, including Magento, Salesforce Commerce Cloud, BigCommerce, WooCommerce, and Shopify.

Are you looking for a digital marketing partner that can help you achieve your business goals and grow your brand online? Seven-Nine Group is the right choice. With over 40+ years of experience in retail, ecommerce, and business leadership, our team has the knowledge and expertise to help you succeed. We offer a personalized approach to digital marketing and have specific areas of expertise in email marketing, loyalty programs, social media marketing, and affiliate marketing. Contact Seven-Nine Group today to learn more about how we can help you achieve success online.

Implementing a new project or initiative can be a complex and challenging process, with many potential pitfalls along the way. The cost of a failed project can be even higher. The Seven-Nine Group can help prevent and solve these issues. Our team has a deep understanding of the challenges and opportunities facing businesses of all sizes, and we have extensive experience in migrating to and from platforms such as Magento, Shopify, and BigCommerce. Additionally, we are experts in Salesforce and are highly knowledgeable about the details that make a Salesforce instance successful. Our team has the knowledge and expertise to ensure that your Salesforce implementation is set up for success and that it delivers the desired results for your organization.